Our Story

Alejandra Collective, originally known as Continente Dorado, was founded in 2020 with a mission to create timeless, high-quality accessories for modern women who seek empowerment and individuality through their style.

The brand's founder and Creative Director, Alejandra Abondano, is an Australian-Colombian designer who grew up immersed in a culture that deeply values style and the art of craftsmanship. With a passion for design from an early age, Alejandra brings her unique creativity and vision to Alejandra Collective.

Recognizing a gap in the Australian market for sustainable accessories that not only elevate women's confidence but also honor ancestral techniques, Alejandra envisioned a brand that would connect her with her Colombian roots while offering unique, high-quality fashion accessories to women in Australia and the world.

Our designs are a fusion of modernity and tradition, versatile enough to be a part of every woman’s daily life—from day to night, travel to work essentials. Our collections feature ethical materials, including leather that is a by-product of Colombia's meat farming industry, palm straw, fair trade acrylic, silver, and natural stones.

Our Purpose

At Alejandra Collective, our mission revolves around empowering artisans by providing them with financial stability and essential resources, leading to an improved quality of life. Additionally, we are deeply committed to minimizing our carbon footprint on the Earth, valuing both people and the planet at every step of our supply chain.

By reimagining and redesigning the crafts of artisan communities, we create contemporary pieces that embody versatility and luxury. We take pride in preserving traditional artistry while infusing it with a modern touch, allowing our products to appeal to a wider audience while supporting the livelihoods of skilled artisans.

Through our ethical practices and dedication to sustainability, we strive to leave a positive impact on the world. Our values go beyond business; they reflect our genuine concern for the well-being of the artisans and the environment. As we continue on this journey, we are committed to making a meaningful difference and contributing to a brighter future for both artisans and the planet we all call home.

Our Artisans

  • Mompox Artisans

    Mompox, a place renowned for its exquisite craftsmanship, has earned its reputation for fine precious metalsmithing, particularly its breathtaking filigree art. This intricate technique has been a cherished tradition, handed down through generations since the Spanish Colonies.

    At the heart of Mompox’s filigree art lies the remarkable attention to detail, transforming each piece into a masterpiece. The artisans behind this craft pour their hearts and souls into their work, infusing every creation with love and passion.

    The secret to the allure of filigree lies not only in the technical skill but also in the deep-rooted history and cultural significance that comes with it. The craftsmen of Mompox take great pride in preserving this heritage, ensuring that each piece they produce carries the essence of their ancestors.

    Artisan: Julio Cesar and Ivonne Workshop

  • Wayuu Artisans

    In the northern peninsula of La Guajira, Colombia, resides a community of over 800 artisans.  The artistry of the Wayuu people centres around their crochet techniques, which involve using a needle to wrap around a set of threads meticulously, be it a single or double line.

    At the heart of their craft are the Wayuu women, who devote much of their time weaving the renowned “mochila” handbags, employing their traditional techniques and patterns. These mochila handbags are not just functional accessories; they carry the essence of Wayuu culture, heritage, and artistry.

    Artisan name: Gabriel Epiayu from the Kayetamana Community. Gabriel and his sisters weave our straps.

  • Usiacuri Artisans

    The artisans of Usiacuri, Colombia, form a significant part of the local community, with more than 50% of the population engaged in their craft. Their expertise lies in weaving the natural fibre Iraca Palm, a tradition passed down through generations as an ancestral heritage.

    The intricate process of transforming the Iraca Palm is deeply ingrained in the cultural fabric of Usiacuri. The artisans’ skilled hands work with utmost care and precision, preserving the age-old techniques that have been handed down from their ancestors.

    Artisan name: Sandra

Our Leather

Our leather pieces are a testament to Colombian craftsmanship and sustainable luxury. Handcrafted by skilled Colombian artisans, we take pride in using premium Full-Grain Genuine Colombian leather for our creations. This exceptional leather is not only sumptuously soft but also incredibly durable, ensuring your investment in quality that stands the test of time.

What sets us apart is our commitment to ethical sourcing. We exclusively use leather that is a by-product of Colombia's meat farming industry, furthering our dedication to sustainability and responsible production. This means that our leather not only exudes a rich, natural beauty but also carries a sense of responsibility and purpose.

When you choose Alejandra Collective, you're not only choosing exquisite leather pieces but also supporting the ethical and eco-conscious practices that are integral to our brand.